Strategic leadership change at DEINZER GmbH
- Jun 30
- 2 min read
DEINZER GmbH is undergoing an important personnel change: After a successful tenure, Dr. Fabian Schühle will be stepping down from his role as Managing Director in the near future. We sincerely thank Fabian Schühle for his strong leadership, his tireless dedication, and his valuable contribution to the continuous development of our company. His successor as Business Director of DEINZER GmbH will be Johannes Nijdam, who joins us from the new owner, HL Display. To ensure a seamless transition, close coordination, and maximum continuity, Johannes Nijdam has already introduced himself to the team in Langenfeld and initiated the handover process with Fabian Schühle.
Strengthening market position through combined expertise
In his new role, Johannes Nijdam will simultaneously assume responsibility for werba print & display GmbH. This move reflects HL Display's strategic direction in Germany, namely the closer integration of DEINZER and Werba print. The goal is to significantly strengthen the collaboration between the two companies and jointly expand the German market for customized display solutions. For you as a partner, this means the assurance of having access to an even more comprehensive, leading range of products and services in the POS segment and the combined expertise of two strong players in the long term.
Expanded responsibilities in sales and production at DEINZER & WERBA
As part of this transformation, Florian Geiger is expanding his responsibilities and will additionally assume the role of Sales Director at Werba print. The joint sales management of both companies will ensure even closer coordination of all market activities in the future. Simultaneously, Agostino Fioravante, as Plant Director, is taking on expanded duties to drive the operational development of the site and closer integration with HL Display's global production facilities. For your POS projects, this translates into significantly more effective, comprehensive sales support and the assurance of internationally harmonized, highly efficient production standards.
With this strong, newly formed management team, we look forward to the upcoming projects with confidence and to shaping the future of the Point of Sale together with you.
